The festive season can feel suffocating with its endless stream of commercial messages urging you to buy more, more, more. This Christmas, the Church of Sweden launched a new campaign, told through the medium of painted church windows reimagined with scenes from modern life, reminding the public that the most important gift is to help others.
The hand-painted church windows were specifically crafted by glass artists at Dekormakarna, and physically used not only in film, but as custom-built outdoor units, conveying the message to Christmas shoppers in the middle of Stockholm.
